LAB Denim is a Los Angeles based company founded in 2024, dedicated to advancing denim through sustainable, technology driven innovation. The company has pioneered a patented post-weave colorization (“PWC”) or "Digital Dye" process that brings color and character to denim without the use of traditional dyes or water-intensive methods.
By applying color after the fabric is woven, LAB Denim allows brands to achieve authentic denim aesthetics while greatly reducing resource consumption. Their process uses over 90% less water and relies on 100% bio-based chemistry, offering a highly efficient and environmentally conscious alternative for denim production.
LAB Denim’s mission is to reimagine what’s possible in denim manufacturing, pairing artistry with advanced material science to shape the next generation of responsible, high-quality denim. Instagram: @labdeniminc
Apply now for an opportunity to visit the LAB Denim Innovation Lab. More details here.